There are approximately 200 elements to the Google algorithm, and yet, most of the focus of SEO is on external link building. To gain a consistent ranking, focusing on a broad range of factors is vital. A component that is not often discussed is internal linking. Building links between pages is essential for on-site optimisation, […]
If you run an online business or have a website for your company, you probably have heard about search engine optimization (SEO). As one of the most powerful strategies for getting new visitors to your website, search engine optimization allows you to reach the millions of users who turn to search engines each and every […]
Creating a great SEO strategy takes many different pieces. While it may seem like there is always another element you need to include, each is essential for ensuring you rank as highly as possible on a search engine results page. Unfortunately, some of those critical components seem to get swept under the rug. While you […]